Semiotics

Semiotics means the use of symbols or emblems to signify what an object or idea is. It teaches us that just because we perceive the letter 'A' is perceived by the English speaking world to sound like it does and spell what it does, does not make it so to everyone, this is just how we've been trained or taught in our society.

There are two main theories associated with Semiotics. Ferdinand de Saussure's Dyadic Semiotic System is one of them. In this, there is the Signifier and the Signified. The Signifier is what is seen or what is there, and the Signified is what is meant or understood.


The second is Charles Sander Pierce's Triadic Semiotic System. This explains that there are three terms of state: The sign, the object, and the interpretant. One is a symbol that we assign meaning, we assing this meaning beacause 'something' must have a name, according to human nature, and the final is the interpreteant who is use, we carry out these operations to form language and meaning.

Brief

Our brief's outlines are for use to create a trailer for a movie, in any genre we choose. First however, we have to create either: A poster, Webstite homepage or, Film magazine front cover for the product.

When the trailer is finished we will be marked on...
- Ability to hold a steady shot
- Framing a shot properly
- Using a variety of shot distances as appropriate
- Using appropriate material
- Selecting Mise en Scene
- Meaningful editing (Concerning edits)
- Using varied transitions
- Using sound edits appropriately

The Golden Trailers

The Golden Trailer awards (GTA's) are an annual awards ceremony held in the spring every year. The even is held to celebrate the best trailers of the year.

The best in show winner of this year was The Dark Knight Rises "Chant" trailer. I agree with this decision, but may have also considered The Grey's trailer...

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